On Marketing Cheese...

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I don't know if many of our dear readers (that's you!) use StumbleUpon very much, but it's a great service. It sends you to random sites on the internets, sometimes great ones, sometimes crap ones. But it's cool, either way you're expanding your web-horizons, seeing new places, and killing the afternoon you should have spent mowing the lawn. What's not to love?

Well, while surfing around this morning I came across this site: The Cheese and Burger Society. Here's a screen scrape of their front page...

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Let's just get this part out of the way: The CBS is a marketing page for the Wisconsin Milk Marketing Board and their goal is to... wait for it... sell cheese. I knew this within 10 seconds of landing on the page. But regardless... I still spent 30 mintes browsing the site. I loved the animation, the look and especially the voiceovers. That guys sounds like Patrick Warburton and you either know who he is... or you don't. This page is pure marketing genius, amazingly well done and I do have to say that I'm gonna make one or two of these things. My favorite quote: If God had meant for us to be active, why did he invent couches?


LazySumo
Written on Thursday, 06 August 2009 03:05 by LazySumo

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